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The Checklist Most Roofing Owners Don’t Know They Need
A Financial Advisor’s Perspective, Ken Riewerts Running a successful roofing company takes more than selling jobs, managing crews, and surviving the next storm season. While many roofing owners spend years focused on growth, production, and revenue, they often overlook the financial systems that create long-term stability. The reality is that a profitable roofing company does not automatically create personal wealth, [...]
How Shady Roofers Ruin It for All of Us
A Financial Advisor’s Perspective, Scott Graves The roofing industry has changed a lot over the years. For every contractor building a business with honesty, transparency, and hard work, there are still stories of bad actors cutting corners, overpromising, or taking advantage of homeowners and insurance claims. Unfortunately, those actions do not just hurt individual homeowners — they impact the entire [...]
El Niño – What Do You Do After the Big Wave?
A Financial Advisor’s Perspective, Ken Riewerts Insights & conversations inspired by Podcast Episode 2: El Niño – What Do You Do After the Big Wave? When roofers hear the words “El Niño,” most don’t think about weather patterns or ocean temperatures. They think about opportunities. Bigger storms. More claims. More calls. More roofs. More revenue. But what happens after the [...]
Financial Tools Every Roofing Business Owner Should Understand
A Financial Advisor’s Perspective, Scott Graves Insights & conversations inspired by Podcast Bonus Episode 1: A Financial Toolbox to Building Wealth Running a successful roofing company requires more than knowing how to install roofs or manage storm claims. As businesses grow, roofing owners are faced with bigger financial decisions involving taxes, retirement planning, cash flow, risk management, and long-term wealth [...]
Why Roofing Business Owners Need More Than Just a “Big Exit”
A Financial Advisor’s Perspective, Ken Riewerts Insights & conversations inspired by Podcast Episode 1: Welcome to the Roofer’s Growth & Wealth Show The roofing industry is full of big personalities, big opportunities, and big conversations about growth. Everywhere you turn, someone is talking about scaling fast, increasing revenue, or building a company to eventually sell. For many roofing business owners, [...]
1099 Contractors vs. W-2 Employees in the Roofing Industry
A Financial Advisor’s Perspective, Scott Graves One of the most important decisions a roofing business owner must make is how to structure their workforce. Should installers, salespeople, and project managers be treated as independent contractors or as employees? The choice between 1099 contractors and W-2 employees can significantly impact your company’s finances, operations, and legal risk. From a financial advisor’s [...]
Underpricing Is the #1 Killer of Roofing Companies
A Financial Advisor’s Perspective, Scott Graves In the roofing industry, competition can be intense. Homeowners often gather multiple quotes, insurance work can create pricing pressure, and contractors frequently feel the need to stay competitive in order to win jobs. Because of this, many roofing business owners fall into a dangerous trap: underpricing their work. From a financial advisor’s perspective, underpricing [...]
The Importance of Reserve Funding in a Roofing Business
A Financial Advisor’s Perspective, Ken Riewerts Running a roofing business comes with a unique set of financial challenges. Weather delays, seasonal slowdowns, fluctuating material costs, and unexpected repairs can all affect your company’s financial stability. While many roofing contractors focus on generating revenue and keeping crews busy, one critical financial strategy is often overlooked: reserve funding. As financial advisors who [...]